Category: AR learning

Augmented Reality in Healthcare – Benefits

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Augmented Reality in Healthcare - Benefits Benefits of Augmented Reality in Healthcare https://www.fingent.com/uk/blog/how-augmented-reality-in-healthcare-is-set-to-transform-the-industry-in-future/

Imagine doctors with superpowers, able to see inside patients without cutting them open. That’s what augmented reality (AR) is bringing to healthcare. AR adds digital information to what we see in the real world, like magic glasses that show extra details. This technology is changing how doctors work and patients get care in hospitals and clinics. From helping surgeons perform tricky operations to making it easier for nurses to find veins, AR is making healthcare better and safer. Let’s find out how this exciting tech is shaping the future of medicine.

What is Augmented Reality?

Augmented reality is an improved, better version of a real-world environment achieved via digital visual elements, sounds, and other sensory stimuli through holographic technology.

Augmented reality is one of the innovative technologies that merge digital elements with the real world, to build an enhanced version of technology. AR can even show you how furniture looks in your home before, you buy it. It’s like bringing your imagination to life, adding a layer of passion and convenience to your daily life.

AR incorporates three features:

  • a combination of digital and physical worlds
  • interactions made in real-time
  • and accurate 3D identification of virtual and real objects

Moreover, Augmented Reality offers a better way to design, curate, and deliver consumable instructions by overlaying digital content in real-world work environments. When a business understands what AR is and how to use it successfully, everyone can work remotely while collaborating efficiently.

Why Augmented Reality in Healthcare is a Boon for Medical Professionals?

Here is everything about why augmented reality is helpful for medical professionals:

AR in Patient Care

  • Many patients are there who are unable to explain their symptoms to their doctor. This is where augmented reality can help. By using this technology, people can address their concerns, and know about the symptoms and state of their health. Additionally, doctors can help them to know the effects of their current lifestyle and guide them on how to make positive changes.
  • Using Augmented reality services, patients can now see how drugs work within their bodies rather than reading the long descriptions of prescribed medicines.
  • AR allows for storing life-saving information on custom apps. For example, Radboud University of Netherlands has built an AED4EU AR-driven mobile application. This app tells you the actual location of automated external defibrillators. So, in case of an emergency, you can access important life-saving information.

AR for Surgeons and Nurses

  • In some cases, it is difficult to find the vein to draw blood from patients’ hands or inject intravenous shots. This is where AR hand-held scanner technology comes into play. With the help of this technology, a nurse can easily see the vein to draw blood. This way, it can save time and ensure that someone does not face any problems.
  • Surgeons can use AR to operate with precision. This technology prevents any risks and increases the chances of success rate of many complex surgeries.

Everyone knows the importance of staying healthy, but many of them take their health for granted. Augmented reality technology helps in diagnosing the human body to know the current status of their health. Dietitians and nutritionists can also take advantage of AR learning to motivate and persuade people to bring wanted changes to their lifestyles.

AR In Medical Training

According to a report by the Association of American Medical Colleges (AAMC), the United States may experience a shortage of 1234000 physicians by 2034. Augmented reality (AR) enabled virtual training offers a deeper understanding of bodily functions, enabling medical professionals to handle more complex cases within a specific timeframe.

Flex AR provides medical students with a tangible, AR-powered anatomy learning experience using a prototype tool. This app allows users both written and 3D visual information about anatomy without requiring traditional study materials.AR offers an immersive, interactive learning experience that enhances understanding and retention.

AR In Training Physicians on New Therapies

Life science organizations can utilize augmented reality services to educate healthcare providers about the latest therapies and medicines that enhance treatment outcomes. This enables agencies to produce compelling visualizations that demonstrate the effects of a disease or virus on the human body at various stages. It also allows them to virtually illustrate how the situation can be managed using innovative treatment procedures, therapies, and medications.

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Conclusion

Augmented reality is bringing exciting changes to healthcare. It helps doctors see inside patients without surgery, makes it easier for nurses to do their jobs, and helps patients understand their health better. AR also improves medical training and helps explain new treatments. As this technology grows, it could make healthcare safer, more accurate, and easier to understand for everyone. While there’s still more to learn, AR is already showing great promise in making medical care better for both doctors and patients.

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    Augmented Reality in Retail – Definition, Importance & More

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    Augmented Reality in Retail - Definition & Importance

    Augmented Reality (AR) has revolutionized the retail industry in recent years by bridging the distance between physical and digital buying experiences. AR transforms how consumers interact with products and brands by overlaying digital records and objects onto the actual international environment. From virtual try-ons to interactive store displays, AR enhances engagement, boosts customer satisfaction, and empowers stores to create immersive buying journeys. In this write-up, we will discuss what actual Augmented Reality is in retail, and its growing significance in shaping the destiny of consumer studies and sales strategies.

    So, let’s get started!

    What is Augmented Reality?

    Augmented Reality (AR) superimposes digital content and information onto users’ real-life cases to improve their virtual experience of the current physical environment. The enhanced version of the physical world is attained by using the capabilities of computer-generated displays, visuals, texts, sounds, graphics, etc., which augments the user’s real experience. 

    Typically, AR enables you to search for things by pointing your phone cameras towards objects in real-life surroundings. For example, the live view feature of Google Maps defines how AR allows users to visualize their destinations in the real world. Snapchat and Facebook photo filters are also, some of the best examples of AR today.

    Moreover, augmented reality is not only a gaming or navigational application. It is also used by many industries such as retail, products to enhance their operational and marketing abilities. E-commerce brands, and store retailers are mainly investing in AR to create and provide high-quality brand experiences.

    Importance of Augmented Reality in Retail and eCommerce

    Gen Z are the core shoppers today and they prefer to use the services at their fingertips. Standing alone in a long queue to get the best offers is off the trend these days! Now people love to book their orders first online.

    By using augmented reality services in Retail, the online shopping experience takes a new turn. Now, customers can virtually try items, customize, and interact with the products in a better way so they can make better quick, and smart decisions. Getting satisfaction with online shopping increases brand trust, helping retailers to boost their store sales. This is one of the most important reasons to implement AR in retail and integrate it into eCommerce website development.

    What Are The Latest AR Trends In Retail?

    As we all know, people value personalization and convenience over pricing and product. AR enables brands to create smart retail experiences that influence their consumers purchasing decisions.

    Augmented Reality makes online selling easier and more comfortable by developing virtual simulations for users to interact with items in the same way they try outfits in traditional stores. Using AR, customers can virtually visit their favorite brand stores, try different products, and make comparisons without going anywhere.

    Top AR Trends In Retail

    In this section, let’s talk about the top 5 Augmented Reality trends in retail stores:

    Enhanced In-store Experience

    Using Augmented Reality apps on smartphones, people can now quickly access the details of the products, try out varieties of colors of the chosen products, and make better purchase decisions.

    Shopping for Sizeable Products

    Electronics and furniture brands now use AR to improve the point of sales by letting their consumers view the size, color, and look of the overall item in the selected space.

    WebAR

    Make your website content unique and interactive. These days, people dislike skimming through a large part of the content to understand product features, benefits, etc. With the help of WebAR, retailers provide the best eCommerce web development services and use top AR features on their websites so customers can know about the style and fitting of clothes, shoes, and other accessories in AR without using any further apps. Nike Virtual View is one of the best examples of this amazing feature. This trend is reshaping eCommerce website development practices.

    Try Before You Purchase

    AR enables customers to try different products without visiting any physical stores. Top eyewear and cloth stores are now letting their consumers visualize how they look in different items before buying them.

    AR Product Configurators

    Retailers can create interactive product catalogs that show each product/item in a digital format that people can explore. For instance, Nike’s sneaker configurator employs AR technology that enables customers to personalize their sneakers extensively by browsing product catalogs. 

    How Does Augmented Reality Help to Increase Sales In Retail?

    AR use cases in retail are rapidly expanding across B2C, D2C, and B2B realms. AR will bridge the gap between online selling and customer experience in the following ways:

    Warehouse Space Optimization

    Augmented Reality improves complex warehouse operations by simplifying warehousing management activities like order allocation and picking, inventory control, material packaging, and managing. Using an interactive 3D warehouse layout, retailers can improve their warehouse planning. This is particularly valuable for Enterprise Solutions in large-scale retail operations.

    • Check for products and process orders faster.
    • Easily extract important information like order number, trolly number, passage number, etc.
    • Increase your sales orders and drive more revenue.

    Virtual Fitting Rooms

    This allows your customers to try different clothing items, accessories, shoes, etc., even if they do not visit your physical store. Plus, without touching any products, they can see the size, style, and fit of apparel before purchasing it.

    Placement Previews

    IKEA Place App’s features enable customers to imagine how an item of new furniture will fit their space. After choosing a product from their catalog, the consumer can point their smartphone anywhere in their surroundings to see the furniture placement, adjust it from different angles, take pictures, and share it with anyone.

    Route Optimization

    Not just AR provides the best shopping experience to customers. When products are delivered fast and smartly, there are big chances for consumers to build their trust in brands. With the help of AR’s effective navigation capabilities, routes can be optimized for seamless delivery channels.

    Conclusion

    Augmented Reality is changing the way we shop, both online and in stores. It’s making shopping fun, less difficult, and more personal. From trying on clothes virtually to seeing how furniture fits in your own home, AR is supporting clients to make better purchase decisions. For businesses, it’s an effective tool to increase sales and enhance purchaser happiness. As technology is vast day by day, we can expect AR to emerge as an even bigger part of our shopping experiences. The future of retail is here, and it is looking more thrilling and interactive than ever before.

    Stay informed with the latest updates from our blogs.

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      A Guide To Augmented Reality

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      A Guide To Augmented Reality

      Augmented Reality is an amazing technology that combines digital elements with the real-time world, boosting our daily experiences. Whether improving gaming, revolutionizing education, or enhancing healthcare, AR is changing how we interact with our surroundings. This blog will help you understand the basics of AR, its types, how it works and many more.

      So, let’s begin!

      Understand Augmented Reality

      It is a technology that adds elements to the real world. It lets people place digital pictures, videos, or information over what they see around them. Augmented reality can be used for several things, like helping pilots and surgeons with tough jobs or making Snapchat or Instagram stories more fun with filters.

      As we discussed earlier, augmented reality adds digital content to the real world.

      Those Snapchat’s fun filters? That’s AR

      Usually, AR helps fighter pilots fly fast and helps surgeons with complex procedures, it is not always advanced and easy to use.

      Augmented Reality, Virtual Reality, Mixed Reality & Extended Reality – Know the Difference

      a-guide-to-augmented-reality

      Here’s the difference between such terms:

      Augmented Reality

      It adds digital elements to the real world with limited interaction.

      Virtual Reality

      Virtual Reality helps to provide an immersive experience that isolates users from the real world using a headset or headphones.

      Mixed Reality

      It combines AR and VR, so digital objects can interact with the real world, enabling businesses to design elements within a real environment.

      Extended Reality

      This includes all the technologies that improve our senses, including AR, VR, and mixed reality.

      Types of Augmented Reality

      To decide what type of AR technology to use in your business, one should first know what type of AR to use. Basically, there are two types of AR – 

      Marker-based AR

      AR uses photo recognition to identify pre-programmed objects. These items act as reference points, assisting the tool in determining where the camera is pointing. The system generally works like this: 

      • The camera switches to black-and-white mode. 
      • It appears for precise markers. 
      • It compares these markers to its stored database. 
      • When it reveals a shape, it calculates in which to vicinity the AR picture correctly. 

      Markerless AR

      This type is extra advanced because it does not depend upon unique markers. Instead: 

      • The device continuously scans its environment. 
      • It uses complex algorithms to pick out gadgets, colors, and styles in view. 
      • It combines these visible facts with information from other sensors like GPS, accelerometer, and compass. 
      • Using all this information, it determines its function and orientation. 
      • Finally, it overlays AR content onto the real-international view. 

      Marker-less AR is more flexible but it requires more processing power to work effectively in any environment.

      How Augmented Reality Works?

      Keep reading to know how actual augmented reality works:

      Camera and sensors

      To create augmented reality, you need to capture actual reality with sensors and cameras to collect information on the user’s surroundings. This real-time information improves the experience. Several smartphone applications use your mobile cameras such as Microsoft’s HoloLens uses special cameras.

      Generally, AR works amazing with 3D cameras like iPhones, because they offer depth information for more realistic and best experiences.

      Processing

      Augmented reality also needs enough processing to identify inputs like tilt, acceleration, position, and depth to create immersive interactions. Fortunately, our smartphones do this without any extra hardware.

      Because of this, we do not need to mount the AR ceiling anymore. However, it took Google years to make the cameras and sensors small enough to fit into a phone. 

      As AR technology advances, more devices will start using it.

      Projecting

      After capturing real-world information, the AR device projects digital pictures onto the scene. Such projections usually appear on a mobile or multiple screens in a wearable device. You can also project directly onto surfaces, so you don’t require a headset or screen at all.

      Integrating AR Into Your Employee Training And Education

      In the workplace, adding AR to your processes and procedures can help you in many ways. It improves learning and comprehension benefits for your employees. AR learning or training is an educational experience presented via the software on AR devices to assist people in gaining professional skills. This type of training experience can be launched at any time, any place with the right tools and software.

      Augmented reality for training also provides guidance and support to the employees related to their location, leading to better partnerships and safer and better working conditions in your fields. By improving traditional learning methods, AR techniques can offer various information for better comprehension.

      Here are some ways your team can use AR will be:

      • Performance support
      • Learning and training modules
      • New hire onboarding
      • On-demand training opportunities
      • Customer service and experience

      Several industries and sectors already use Augmented Reality for business processes. This includes:

      Retail: Employees can use AR for training sessions. It helps in their future transactions such as sales training, touring the sales floor, and preparing for the retail environment. Moreover, Augmented reality helps customers test products before buying or learning how to use them within their environments. This can build better engagement or help people to solve problems by providing information in a real-world context.

      Healthcare: Getting experience in doing procedures without risk is pivotal for healthcare professionals.  Augmented reality university programs guide you to practically and safely learn about anatomy and surgeries.

      Manufacturer: Technology provides full instructions, enabling trainers to give feedback during practice for better retention. Using MR (Mixed Reality) also allows employees to learn while on the job and keep their hands free while working on any tasks.

      Despite industry-specific uses, several industries currently use Augmented reality apps to check, track, and find technical issues. This can also help in other nonphysical procedure scenarios such as for marketing as an advertising, entertainment, and events tool by enabling users to get information via their mobile devices.

      Conclusion

      Augmented Reality is revolutionizing various fields, from augmented reality university programs to augmented reality for training in the workplace. This innovative technology not only enhances our everyday experiences but also provides new opportunities for virtual reality learning and professional development. By integrating AR into different sectors, we can create more engaging, efficient, and effective learning environments that prepare us for the future.

      We hope you enjoyed reading this blog, stay updated for more blogs too.

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